PULSE Rear-end Deterrent System

INTRODUCING PULSE®

Rear-End Collision Deterrent System

90% of rear-end collisions
could be avoided*


THE SAFER BRAKING TECHNOLOGY

The name says it all. Pulse® is the rear-end collision deterrent that rapidly pulses your third brake light 4 times when you press the brake pedal. (The pulsing does not repeat upon any subsequent application of the brakes for 5 seconds so as not to annoy trailing drivers in stop-and-go traffic.)

According to a study by Daimler-Benz, if passenger car drivers have a 0.5-second additional warning time, about 60% of rear-end collisions can be prevented. An extra second of warning time can prevent about 90% of rear-end collisions.*


*NTSB, Vehicle and Infrastructure-Based Technology for Prevention of Rear-End Collisions, NTSB/SIR-01/01, PB2001-p17003, 05/01/01, pg. 1

Young Boy Blowing Bubbles out of Car Window

Our commitment is to you…
Our customer and your family members!

In keeping with our commitment, we have installed Pulse® on all of our new cars and SUV’s to help protect you and your family from distracted drivers; the leading cause of rear-end collisions.

Distracted Driver Texting

Drivers are easily distracted by:

  • Talking on the phone

  • Text Messaging

  • GPS/Infotainment

  • Children and Pets

  • Eating while driving

 

WE HAVE YOU COVERED.

THE WRECK STOPS HERE!

THE NAME SAYS IT ALL

Pulse is the rear-end collision deterrent that rapidly pulses your third brake light 4 times when you press the brake pedal (the pulsing does not repeat upon any subsequent application of the brakes for 5 seconds so as not to annoy trailing drivers in stop-and-go traffic). According to the Department of Transportation (DOT), 90% of rear-end collisions could be avoided if the trailing vehicle had one extra second of warning.* Pulse provides that warning.


We care about your safety and the safety of your family.
YOU CAN’T LIVE WITHOUT A PULSE™
ASK YOUR PRODUCT SPECIALIST ABOUT PULSE®

 

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Performance Lexus RiverCenter is located at: 633 West 3rd Street • Covington, KY 41011
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Performance Lexus RiverCenter 39.087236, -84.521352.